Featured Question – Business Formation
I have a business idea but don't have the time or resources to work on it. How can I sell it to a company I know does?
Advice from our onboard experts in all areas of business
Ruth Kearney is marketing officer for Hothouse, the Innovation and Technology Transfer Centre at Dublin Institute of Technology, where she promotes third-level research and commercialisation to multiple audiences. She promotes DIT ‘technologies to license’ through innovative marketing strategies such video, social media and online and is the creator of highly popular ‘Be Inspired - Entrepreneur series’.
With strong roots in both traditional and online marketing Kearney has worked across many industries and delivered award-winning campaigns in Ireland and Australia.
She is a regular presenter and writer in digital marketing, the internet and technology, who is passionate about the ‘power of online marketing’ for business. She currently chairs the Irish Internet Association Online Marketing Working Group and contributes regularly to Enterprise Ireland’s publication Technology Ireland .